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Adagba was commissioned to build a brand identity system and website that would introduce the brand to the public.
Our goal was to make them stand out in a saturated ecosystem with their unique value proposition.
A distinct visual identity is key for a service making an entrance into a crowded market as users will readily turn to it to identify and refer the brand to others.
We worked closely with the team to create a brand identity that reflects the values, vision and mission of the brand.
Our creative team had a visual direction which is Speed and to fully depict the identity of the brand, the logo was represented with a lightning bolt which symbolizes speed.
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