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Adagba was contracted to build a branding identity system that would create a strong visual identity for the brand and uniquely represent its mission, values and services in the digital space.
We were also commissioned to develop a website which is going to attract retail merchants and manufacturers from Asia and Africa. We developed a simple and easy to navigate website to allow both merchants and manufacturers to navigate the website without any difficulty.
We brought life to the brand by building a sophisticated, sleek and user-centred website that makes it easy for customers to navigate and communicate with admin managers without any hassle.
Our visual communication was heavily influenced by Stackfill’s goal of connecting merchants and manufacturers across commercial capitals in Africa and Asia.
For the logo, stacks of rectangles that represented freights were used to form the letter S. Freights were used because it represents the transportation of goods from one place to another which embodies the idea of Stackfill.
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